sustainable growth scientist

Experiência na área

Skilled Growth Product Manager with a solid data analytics and service engineering background. Proven track record in driving growth across over 25 projects in national and international startup environments. Expert in formulating go-to-market strategies, consistently seeking the optimal market fit, angle, and narrative to drive product growth. Data-driven decision-maker who inspires teams to push progressive product and cultural changes, positively impacting end customers. I am committed to solving complex problems through solid leadership and by fostering self-managing teams. Opportunities I am experienced in tackling: - Implementing a lean experimentation process to optimize conversion rate, pricing, and monetization models; - Developing onboarding and product-led growth features to guarantee adoption; - Building an organic user acquisition system with modern SEO and UX tactics; - Implementing a data-informed culture, agile methods, and collaborative OKRs across squads: - Clarifying all touch-points of the user journey and the structure of customer success processes; - Establishing a high-level product discovery culture that orchestrates user research tactics to generate valuable and refined backlogs for the development team, aligned with business goals; - Validating product-market fit through digital means, targeting the ideal customer profile; - Ensuring demand generation and optimizing channels for each stage of the user funnel (growth loop) to strike the right balance between acquisition, activation, and referrals. Areas of expertise: Product management (Strategy/Discovery/Delivery), User Acquisition as a Multi-Channel Leads Machine, User Onboarding, User Retention, Growth Strategy (i.e. Product, Funnel and Customer management), CRO, Foundational knowledge in User Experience (UX) encompassing user mapping, wireframing, usability testing, and conducting interviews/surveys, statistical modelling, dashboard development, and data visualization for decision science, Social media marketing (ads and organic content), SEM, SEO/ASO, and Inbound Automation/Customer Relationship Management (CRM) (email marketing, push notifications, in-app messaging).

Proximos desafios

As my next desired challenge, I am eager to immerse myself in a tribe fully dedicated to Product Growth. Being part of a team that lives and breathes growth, constantly seeking innovative ways to drive product and business success, is something I find truly motivating. I want to be in an environment where experimentation and data-driven decision-making are at the core of every strategic move. I aim to elevate the scale of experiment management, not only focusing on experiments related to user acquisition, onboarding, and product adoption but also extending my expertise to any other area of the company. I am eager to learn and apply the scientific approach of hypothesis testing to various aspects of the business, contributing to data-driven decision-making across the organization. Being part of a Product Growth tribe excites me because it fosters a collaborative environment where ideas are continuously tested and validated. Working alongside passionate and driven professionals who share the same vision and dedication to achieve exceptional results is a tremendous opportunity for growth and personal development. Moreover, I am excited to lead cross-functional teams and drive the growth of innovative products that truly make a difference in our users' lives. I believe that by combining my expertise in Growth Product Management with a deep understanding of user experience (UX) research, I can create exceptional product experiences that delight and exceed our users' expectations. Ultimately, my goal is to contribute to the success of forward-thinking organizations and make a positive impact in the tech industry. I want to thrive in an environment that values continuous learning, innovation, and empowerment, enabling me to unleash my full potential and drive impactful growth strategies. Through strategic experimentation and a user-centric approach, I am confident that I can drive our company's growth to new heights, creating success stories that inspire and shape the future of our industry.

Diferenciais

My principal differentiator in the field of Growth Product Management lies in my exceptional capacity to oversee experiments and learn from them, consistently gaining small increments of growth in secondary metrics that indirectly impact business outcomes. Throughout my career, I have effectively led teams to execute growth experiments by formulating hypotheses, prioritizing them, executing meticulously, and measuring outcomes. This scientific approach ensures continuous improvement, as I iterate based on data and optimize strategies for success. As a Growth Product Manager, I excel in leveraging my solid data analytics background to optimize conversion rates, pricing models, and monetization strategies based on real insights. This analytical mindset sets me apart from others in the field, as I prioritize making informed strategic choices backed by data, leading to successful growth outcomes. Beyond product strategy and growth, I possess a keen eye for discovery and user experience (UX) research. My ability to deeply understand user needs and pain points empowers me to develop a user-centric approach to product development, ultimately creating delightful experiences for customers and driving retention. Another key differentiator is my exceptional leadership and team inspiration capabilities. I am dedicated to fostering self-managing teams and promoting progressive product and cultural changes. My leadership style motivates teams to go the extra mile, delivering more points in each sprint and ensuring high engagement and empathy within the product teams. Furthermore, I possess a broad skill set that spans various areas, including user acquisition, onboarding, retention, growth strategy, CRO, statistical modelling, data visualization, and marketing. This diverse expertise enables me to take a holistic view of product growth and identify opportunities in different areas. Regarding go-to-market (GTM) strategies, I have a proven track record in formulating successful approaches that ensure optimal market fit and product adoption. I am skilled in developing and executing tests across various channels, identifying the most effective ones for driving growth. In summary, my principal differentiator is my exceptional capacity to oversee experiments and learn from them, gaining small increments of growth in secondary metrics that indirectly impact business outcomes. Additionally, my capacity for agile project management and my dedication to inspiring and engaging product teams further set me apart as a unique and valuable candidate in the field of Growth Product Management.

sustainable growth scientist

Preferências do profissional

Experiência do profissional

Veja mais profissionais